Colour Scheme

The colour scheme of a magazine is extremely important as the consumer is drawn in mainly by the colours of the magazine.  The colours must complement each other but also contrast slightly in order to stand out, 2 shades of a single colour will make something difficult to read. A good place to start is by using a colour wheel, this shows that generally opposite colours complement one another as they make each other stand out and be more affective.

3 Colour Scheme Ideas



RED GREY BLACK WHITE DARK RED LIGHT GREY

BLUE GREY BLACK WHITE SKY BLUE LIGHT GREY

GREEN GREY BLACK WHITE LIGHT GREEN LIGHT GREY

All 3 of my colour schemes are similar as they all have black, white, grey and light grey because I feel those are the colours which make a magazine look elegant and professional. A mixture of bright colours looks childish and tacky. What makes the colour schemes different is the main colours each of them has, each has the main colour and then a different shade of that colour. For example the first has red and dark red along with the black, white and two greys. Each one looks professional and all the colours complement each other. When used in the right way the colour schemes can help the magazine look excellent.